Follow breaking stories, track business competitors

…stay abreast of medical advances, or just monitor what other people are saying about a subject, go to  Google Alerts. Essentially, it’s like having your own personal search engine that scans the internet and reports back via e-mail.

Once you register for a free gmail account (you don’t have to sign up, but you will find it easier to manage your alerts), you can create alerts on anything you want.

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