Category Archives: Community involvement

It Is Great Marketing When People Convince Themselves

During the Great Depression, Procter & Gamble ran a contest giving a new automobile to the winner of their “Why I Like Ivory Soap” contest. The rules required that entries be 50 words or less. Hundreds of thousands of people, … Continue reading

Posted in Ask the Readers, Community involvement, Great ideas!, Make a Difference Day, Making Changes, Marketing ideas, Volunteer work, You can make a difference | Tagged , , , , , | Leave a comment